Reach people who are about to get chickens
CoopCodes is the most complete directory of US backyard chicken laws: 958 verified city pages, a ranked hatchery directory, and flock-planning tools. Our visitors are at the highest-intent moment in the entire customer journey — the day they find out chickens are legal in their city is the day they start shopping for chicks, coops, and feed.
Why endemic brands sponsor CoopCodes
Every visitor arrives with a purchase-preceding question: "can I keep chickens where I live?" They tell us their city, and most get a yes. There is no colder version of this audience — no interest targeting, no lookalikes, just people actively clearing the last obstacle before buying what you sell.
Placements
| City page placements | In-content and banner units across 958 city ordinance pages — the workhorse inventory. Available site-wide or by state. |
|---|---|
| State takeovers | Exclusive sponsorship of all city pages in a state ("[State] pages sponsored by..."). Natural fit for regional feed and coop brands. |
| Hatchery directory tiers | Enhanced and Featured listings for hatcheries — expanded profiles and top placement, always labeled sponsored, never affecting organic scores. |
| Newsletter sponsorship | The ordinance change-alert list: subscribers who asked us to tell them when their city's chicken laws change. |
| Tool sponsorship | The hen calculator, Breed Finder, and Hatch Lab genetics tool — "presented by" placements on the most-shared pages. |
Founding sponsor pricing
We're opening a limited number of founding sponsor slots. Founding partners get launch pricing locked for 12 months as traffic grows, first pick of exclusive placements (one brand per category), and input on new placement formats. Apply below and we'll send the media kit with current numbers and rates.
What we never sell
Ordinance data and rankings are not for sale. Sponsored placements are always labeled, never appear above a city's legal answer, and never influence hatchery scores or the ordinance information itself. That editorial line is why our audience trusts the site — and why your placement works. See how we verify.
Tell us what you sell and we'll reply with the media kit and founding rates.